Episodes
Monday Dec 10, 2018
024 - Create an Engaging Nonprofit Annual Report
Monday Dec 10, 2018
Monday Dec 10, 2018
Julia asks for tips on creating a more engaging annual report. In this episode, Jeremy explains how to create a great nonprofit annual report. You'll learn who the target audience is for the annual report, 5 goals for your annual report, and how to create an annual report your donors will love. Set yourself apart from other charities by creating an engaging annual report.
Tuesday Dec 04, 2018
023 - How to Write a Great Fundraising Appeal
Tuesday Dec 04, 2018
Tuesday Dec 04, 2018
In this episode of Nonprofit Answers, you will learn how to write a great fundraising appeal. Though there isn't a perfect formula for a charity fundraising appeal, Jeremy walks through a proven formula that will get you results. Writing great fundraising direct marketing is part science and part art, but with this step by step process, you'll be writing fundraising letters that will raise more money for your organization.
Monday Nov 26, 2018
022 - Building and Maintaining Donor Relationships
Monday Nov 26, 2018
Monday Nov 26, 2018
In this fifth episode of a special podcast series teaching the fundamentals of fundraising, you'll learn how to build and maintain donor relationships.
Building and maintaining donor relationships is the lifeblood of any nonprofit organization. This is a crucial point to understand and to communicate into your organization. You will learn why building relationships with donors is important, how your current definition of donor relationship may be wrong, and how different donor audiences need different types of relationship building techniques.
My teenage daughter is interested in nonprofit fundraising, so I've created a special series in Nonprofit Answers to help her learn fundraising. I know the information in these episodes can help everyone in nonprofit development.
Tuesday Sep 18, 2018
021 - Nonprofit Startup Funding
Tuesday Sep 18, 2018
Tuesday Sep 18, 2018
In this fourth episode of a special podcast series teaching the fundamentals of fundraising, you'll learn how to pursue nonprofit startup funding. Whether you're at a brand new nonprofit, are revamping a fundraising program, or need creative ideas for fundraising for a new campaign or project, this episode will give you actionable fundraising ideas. My teenage daughter is interested in nonprofit fundraising, so I've created a special series in Nonprofit Answers to help her learn fundraising. I know the information in these episodes can help everyone in nonprofit development.
Tuesday Sep 04, 2018
020 - Donor Psychology - What moves someone to donate? Part 2
Tuesday Sep 04, 2018
Tuesday Sep 04, 2018
In this second part of a two part series on donor psychology, you will learn the reasons why people give. Jeremy has identified 15 different psychological triggers that moves someone to donate to your nonprofit. In this episode, Jeremy explains the second 7 motivations, or donor psychological triggers, that help someone make a decision to give to your nonprofit. This is a fascinating look at why people give and how you can change your messaging or produce events that create more donors. For major donors, general donors, and monthly donors.
Tuesday Aug 21, 2018
019 - Donor Psychology - What moves someone to donate? Part 1
Tuesday Aug 21, 2018
Tuesday Aug 21, 2018
In this second episode of a special series of fundraising education, you will learn donor psychology and the reasons why people give. Jeremy has identified 15 different psychological triggers that moves someone to donate to your nonprofit. In this episode, Jeremy explains the first 8 motivations, or donor psychological triggers, that help someone make a decision to give to your nonprofit. This is a fascinating look at why people give and how you can change your messaging or produce events that create more donors. For major donors, general donors, and monthly donors.
Tuesday Aug 14, 2018
018 - Nonprofit Donor Motivations
Tuesday Aug 14, 2018
Tuesday Aug 14, 2018
Recently, my 15 year old daughter Emily has shown interest in nonprofit marketing and fundraising. In this special series of Nonprofit Answers episodes, you'll learn all aspects of the fundraising process. In this episode, you will learn donor motivations and how your nonprofit presents an appeal or campaign to specific types of donors. You'll start learning the foundations of donor psychology and how to motivate donors to give.
Monday Jul 30, 2018
017 - 5 Secrets to Successful Fundraising
Monday Jul 30, 2018
Monday Jul 30, 2018
When I joined Food for the Hungry just over 6 years ago, there was a lot I needed to learn about fundraising. In this special episode, I reflect on the lessons I've learn over these years and share the five secrets successful fundraisers know. You'll learn how to demonstrate urgency, how to be more direct with your ask, a mistake you're likely making in how you talk to donors, a lesson on using facts to motivate donors, and key insights into showing gratitude. These lessons, learned over the course of raising tens of millions of dollars, will help propel you forward as a nonprofit fundraiser.
Tuesday Jul 24, 2018
016 - Effective Nonprofit Storytelling
Tuesday Jul 24, 2018
Tuesday Jul 24, 2018
Storytelling is the foundation of excellent nonprofit marketing. Jeremy is frequently asked, "how do I effectively tell our story?" In this special episode, Jeremy Reis explores effective nonprofit storytelling that produces results. You'll learn the tips and tricks to writing great nonprofit stories that raise funds and builds relationships with your donors and stakeholders.
Read the full transcript at http://nonprofitdonor.com/episode16
Monday Jul 16, 2018
015 - How to Define a Major Partner Email Strategy
Monday Jul 16, 2018
Monday Jul 16, 2018
In this episode, Gary asks what, if anything, should we email major donors? This isn't an either/or answer, it isn't whether or not you send major and midlevel donors emails, but which emails and how often. Jeremy teaches you how to define a major partner email communication strategy and recommends which emails to send based on which segment the donor is in. This is a "can't miss" episode for major donor teams.
Read the full transcript at http://nonprofitdonor.com/episode15
Have a major donor fundraising question? Submit it at http://nonprofitanswers.org.