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Nonprofit Answers Podcast helps you raise more money to help more people by answering your nonprofit marketing and fundraising questions. Learn how to reach more donors with answers to your philanthropy and advancement questions. For Development Directors, Chief Development Officers, Nonprofit Leaders, Fundraisers, Marketing Managers, Major Donor Reps, and Nonprofit Board Members. Learn about monthly, annual fund, major, midlevel, grants, planned giving, direct mail, email fundraising, and more.
Episodes

Wednesday Mar 11, 2020
034 - How Do We Use an Email Welcome Series to Reduce Donor Attrition?
Wednesday Mar 11, 2020
Wednesday Mar 11, 2020
A key to success for your fundraising efforts is to decrease donor attrition - the percentage of people who give and then stop giving - and get multiple gifts after you acquire a new donor. You need to build relationships with donors, have them feel valued and appreciated for their donations, and demonstrate impact. You can accomplish these things with a new donor email welcome series.
In this episode, you will learn a four part email series that will help retain more donors and get that second gift.
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