Episodes
Monday May 20, 2019
030 - How to Say Thanks to Your Donors
Monday May 20, 2019
Monday May 20, 2019
Demonstrating gratitude to your donors may be your most important job as a fundraiser. Why? A happy donor gives a second, third, and fourth time. A well thanked donor tells their friends. A donor that feels appreciated happily continues to support your organization, your cause, and the people you serve. If nothing else, say thanks because without your donor, your nonprofit ceases to exist.
Donor acquisition is expensive and thanking donors has shown to increase the chance they stick around. In this episode, you'll learn creative ways to thank your donors.
Tuesday May 14, 2019
029 - Secrets to Effective Event Fundraising
Tuesday May 14, 2019
Tuesday May 14, 2019
At Food for the Hungry, we acquire tens of thousands of monthly donors each year from events. In this episode, you'll learn how we structure a sponsored event for the best possible outcome: a new monthly donor. Learn the format for the event, how to do an effective fundraising, and how to integrate volunteers. If you're looking to increase event fundraising at your nonprofit, this is the episode for you
Monday May 06, 2019
028 - How Do I Move Affinity from a Staff Member to the Organization?
Monday May 06, 2019
Monday May 06, 2019
What do you do if the affinity the donor has isn't for your organization but for a staff member? In this really intriguing question, Karen has a long-time staff member who is connected to donors and she'd like to explore ways to move the donors from connecting to the employee to the nonprofit. This can happen with major donor reps, or even a donor connecting to a beneficiary and not to your organization. Learn how to identify donors who have an affinity for your organization or cause instead of the person and how to move them into supporting the organization in this episode of Nonprofit Answers.
Saturday Jan 19, 2019
027 - How to Acquire Digital Donors for Your Nonprofit
Saturday Jan 19, 2019
Saturday Jan 19, 2019
You need healthy donor acquisition to maintain or grow your nonprofit's revenue. In this episode of Nonprofit Answers, Jeremy teaches how to turn social media followers into donors through the A+B+C+D formula for new donor acquisition. You'll learn how to define an audience, develop your lead generation asset (the bribe), capture a lead, and develop the lead into a donor.
Monday Jan 07, 2019
026 - How to Get More Attendees for Your Fundraising Gala
Monday Jan 07, 2019
Monday Jan 07, 2019
The annual fundraising gala. For many nonprofits, this special event is a crucial part of their fundraising plan. If you do fundraising events, you know part of the struggle is getting the right people to show up. In this episode, Jeremy answers a question from a new Christian high school fundraiser. He is worried because only about the half the normal number of people have RSVPed to their annual fundraising dinner. Jeremy discusses how to find out if there is a problem, how you can find new people to attend, what changes you might want to make to the event, and how to ask past attendees for a commitment even if they aren't attending this year.
Saturday Jan 05, 2019
025 - Predictions for Fundraising in 2019
Saturday Jan 05, 2019
Saturday Jan 05, 2019
2019 may be the most impactful year yet for the fundraising industry. Many nonprofits haven't fully embraced technology and marketing techniques that are commonplace in corporate marketing - but that will change in 2019. In this episode, you'll learn 19 predictions Jeremy has for fundraising and nonprofit innovation in 2019.
Monday Dec 10, 2018
024 - Create an Engaging Nonprofit Annual Report
Monday Dec 10, 2018
Monday Dec 10, 2018
Julia asks for tips on creating a more engaging annual report. In this episode, Jeremy explains how to create a great nonprofit annual report. You'll learn who the target audience is for the annual report, 5 goals for your annual report, and how to create an annual report your donors will love. Set yourself apart from other charities by creating an engaging annual report.
Tuesday Dec 04, 2018
023 - How to Write a Great Fundraising Appeal
Tuesday Dec 04, 2018
Tuesday Dec 04, 2018
In this episode of Nonprofit Answers, you will learn how to write a great fundraising appeal. Though there isn't a perfect formula for a charity fundraising appeal, Jeremy walks through a proven formula that will get you results. Writing great fundraising direct marketing is part science and part art, but with this step by step process, you'll be writing fundraising letters that will raise more money for your organization.
Monday Nov 26, 2018
022 - Building and Maintaining Donor Relationships
Monday Nov 26, 2018
Monday Nov 26, 2018
In this fifth episode of a special podcast series teaching the fundamentals of fundraising, you'll learn how to build and maintain donor relationships.
Building and maintaining donor relationships is the lifeblood of any nonprofit organization. This is a crucial point to understand and to communicate into your organization. You will learn why building relationships with donors is important, how your current definition of donor relationship may be wrong, and how different donor audiences need different types of relationship building techniques.
My teenage daughter is interested in nonprofit fundraising, so I've created a special series in Nonprofit Answers to help her learn fundraising. I know the information in these episodes can help everyone in nonprofit development.
Tuesday Sep 18, 2018
021 - Nonprofit Startup Funding
Tuesday Sep 18, 2018
Tuesday Sep 18, 2018
In this fourth episode of a special podcast series teaching the fundamentals of fundraising, you'll learn how to pursue nonprofit startup funding. Whether you're at a brand new nonprofit, are revamping a fundraising program, or need creative ideas for fundraising for a new campaign or project, this episode will give you actionable fundraising ideas. My teenage daughter is interested in nonprofit fundraising, so I've created a special series in Nonprofit Answers to help her learn fundraising. I know the information in these episodes can help everyone in nonprofit development.