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Nonprofit Answers Podcast helps you raise more money to help more people by answering your nonprofit marketing and fundraising questions. Learn how to reach more donors with answers to your philanthropy and advancement questions. For Development Directors, Chief Development Officers, Nonprofit Leaders, Fundraisers, Marketing Managers, Major Donor Reps, and Nonprofit Board Members. Learn about monthly, annual fund, major, midlevel, grants, planned giving, direct mail, email fundraising, and more.
Episodes
Tuesday Oct 12, 2021
038 - Effective Calls to Action
Tuesday Oct 12, 2021
Tuesday Oct 12, 2021
We’ve talked at great length about the principles of good fundraising, from timing your appeal right to telling great fundraising stories. This advice will have a significant impact on your fundraising.
Unfortunately, we often overlook one sentence in your appeal or on your landing page: your call-to-action.
In this episode, Jeremy Reis explores how to write an effective call to action in your appeals, website, anywhere you're asking the reader to do something. You'll learn the secrets of compelling your reader to take action. Craft a great call-to-action in your next appeal!
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